SALES ACADEMY
With the Wildenmann Sales Academy, we enable sales organizations to develop into strategic partners for their customers and to generate precisely this added value.
This requires sales employees who see themselves as consultants to their customers. They know their problems and needs as well as market developments at least as well as the customers themselves. Thanks to their excellent analytical and communication skills, they can develop strategic solutions for the future together with the customer.
Wildenmann Sales Professionals think with the future in mind!
The Wildenmann Sales Academy is always individually tailored to your company thanks to a professional Training Needs Analysis process as prerequisite to the workshops.
Elements of the Sales Academy
Training Needs Analysis
In the run-up to the Sales Academy, we use a detailed Training Needs Analysis to determine the current strengths and weaknesses of your sales team and tailor the training and coaching modules to your individual situation and goals.
Pilot Project
The Sales Academy pilot project is launched at the same time as the training and coaching sessions. This is carried out with a campaign lasting several days (e.g. new customer acquisition, product launch, up or cross sell) including the entire team in order to consolidate what has been learned and put it into practice. At the same time, the measurable success of the campaign increases confidence in one’s own performance and the will to continue implementing the new approach.
Training & Coaching
In interactive workshops tailored to your team, we develop your salespeople in all aspects of the sales process from initial contact to closing. All contents are practiced in detail based on real cases. We also place great emphasis on communication techniques and successful relationship building with the customer. Factors that hinder performance are identified and specifically addressed.
Coaching optimally supports the transfer of what has been learned in the training. Here, the employee’s behavior, which can be objectively perceived in real customer contact, can be addressed and clear options for action can be jointly developed in a benevolent atmosphere through individual feedback and self-reflection.
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Sales Academy
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